Last updated June 8, 2016
Online Privacy Statement
What Information Do We Gather and How is it Used?
CMLA collects information from our users at several different points on this web site:
Users to the public areas of the CMLA web site browse anonymously. However, the CMLA web server does collect aggregate data, such as number of access attempts by page.
CMLA may collect information ("Personal Information") from you before allowing access to certain resources and personalization features on the site, or to order products and services. Generally, when Personal Information is collected, it is used by CMLA to improve web content; to respond to visitors' interests, needs and preferences; and to develop new products and services. CMLA may share Personal Information on a limited basis with its affiliated organizations as well as with a select group of affinity partners and other third parties. Also, third party vendors providing services in connection with this web site or CMLA products and services may have access to Personal Information. It is CMLA’s policy to require such vendors to hold Personal Information in confidence.
In order to register for CMLA events and purchase sponsorships, we will ask you to provide certain Personal Information on the registration form, which may include, but is not limited to, your name, address, phone number, email address and credit card information. This Personal Information is used for billing purposes, registering you for events, communicating with you about the events for which you have registered, and also for other marketing purposes.
Cookies are files that contain information created by a web server that can be stored on your machine for use either during a particular session ("session" cookie) or for future use ("persistent" cookie). CMLA uses both session and persistent cookies to facilitate, track and limit automated activity, and to assist in the collection of site visitation statistics. Cookies are not used to disseminate significant information about users over the Internet. If you decline the attachment of any cookie, you may not have access to the full benefits of the web site.
We use Google Analytics, Google AdWords Conversion tracker, and other Google services that place cookies on a browser across the website. These cookies help us increase the website’s effectiveness for our visitors. These cookies are set and read by Google. To opt out of Google tracking, please visit this page.
We use AdWords remarketing to market our sites across the web. We place a cookie on a browser, and then a 3rd party (Google) reads these cookies and may serve an ad on a 3rd party site. You may opt out of this ad serving on Google’s opt out page. If you are concerned about 3rd party cookies served by networks, you should also visit the Network Advertising Initiative opt-out page.
Like most standard web site servers we use log files. This includes internet protocol (IP) addresses, browser type, internet service provider (ISP), referring/exit pages, platform type, date/time stamp, and number of clicks to analyze trends, administer the site, track user’s movement in the aggregate, and gather broad demographic information for aggregate use. IP addresses, etc. are not linked to personally identifiable information.
This web site contains links to other sites. Please be aware that CMLA is not responsible for the privacy practices of such other sites. We encourage our users to be aware when they leave our site and to read the privacy statements of each and every web site that collects personally identifiable information. This privacy statement applies solely to information collected by this web site.
LEGAL DISCLAIMER: ALTHOUGH WE MAKE EVERY EFFORT TO PRESERVE USER PRIVACY, WE MAY NEED TO DISCLOSE PERSONAL INFORMATION WHEN (I) REQUIRED BY LAW WHEREIN WE HAVE A GOOD-FAITH BELIEF THAT SUCH ACTION IS NECESSARY TO COMPLY WITH A CURRENT JUDICIAL PROCEEDING, A COURT ORDER OR LEGAL PROCESS SERVED ON OUR WEB SITE; OR (II) NECESSARY TO PROTECT AND DEFEND THE RIGHTS OR PROPERTY OF CMLA OR CMLA AFFILIATES, INCLUDING THEIR WEB SITES. CMLA DOES NOT SHARE PERSONAL INFORMATION WITH THIRD PARTIES EXCEPT AS STATED IN THIS PRIVACY STATEMENT. CMLA MAY PROVIDE LIMITED CONTACT INFORMATION OF ATTENDEES TO SPONSORS AND EXHIBITORS OF A CMLA EVENT ("EVENT THIRD-PARTY") FOR THE EVENT THIRD PARTY TO USE FOR MARKETING CAMPAIGNS RELATED TO THE PRODUCTS AND SERVICES THEY PROVIDE TO THE MORTGAGE INDUSTRY ONLY. IN ADDITION, WE MAY SHARE AGGREGATE DATA WITH THIRD PARTIES WHERE SUCH DISCLOSURE DOES NOT ENTAIL THE DISCLOSURE OF ANY PERSONALLY-IDENTIFIABLE INFORMATION.
Sharing – Third-Party Agreement
In compliance with the "Sharing" section, the Event Third-Party recipients of CMLA event attendee contact information agrees to not redistribute or share the list outside of the organization who was directly provided with the information. The information may be used for marketing campaigns related to the products and services they provide to the mortgage industry only. This storage, protection and usage of this information by the Event Third-Party must be in compliance with all applicable laws. CMLA is not responsible for the usage of this information by the Event Third-Party.
In the event CMLA goes through a business transition, such as a merger or selling a significant portion of its assets, users’ Personal Information will, in most instances, be part of the assets transferred. Users will be notified via email and prominent notice on our web site for 30 days prior to a change of ownership or control of their personal information. If as a result of the business transition, the user's personally identifiable information will be used in a manner different from that stated at the time of collection they will be given choice consistent with our notification of changes section.
This web site takes commercially reasonable precautions to protect our users' information. All information entered by a user on the site is encrypted and is protected with SSL encryption software. All purchase transactions that occur on our store are transmitted via an SSL secure server with a digital certificate of authentication from PositiveSSL. We do not store credit card numbers of any sort in our online store for security purposes.
If users have any questions about the security at our web site, users can click the "Contact" link on this web site to send a message to CMLA.
Opting out and Correcting Personal Information
If a user's personally identifiable information changes (such as a zip code, phone, email or postal address), or if a user no longer desires our service, or does not want the CMLA to disclose personal information to an Event Third-Party, users can Opt Out by logging into the CMLA web site and selecting the "My Marketing Preferences" link. Users can also click the "Contact" link on this web site in order to inform CMLA of the changes.
Notification of Changes
However, if users have opted out of all communication with the site, or deleted/deactivated their account, then they will not be contacted, nor will their Personal Information be used in this new manner. In addition, if we make any material changes in our privacy practices that do not affect user information already stored in our database, we will post a prominent notice on our web site notifying users of the change. In some cases when we are going to use users’ Personal Information in a manner different from that stated at the time of collection, we will post a notice as described above, but we may also email users who have opted to receive communications from us, notifying them of the changes in our privacy practices. Users who do not wish to have their Personal Information used in a different manner should email CMLA at the email address indicated at the end of this policy or, if registered with CMLA, can change their preferences through that mechanism.
Phone: (303) 773-9565
Postal Address: CMLA, 4380 S. Syracuse St., Suite 315, Denver, CO 80237