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2019 CMLA Mortgage Expo
2019 CMLA
MortgageExpo
02.12.19
 
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Embracing High Tech with High Touch Panel
A discussion on how to leverage technology to provide the best customer experience.
Ernie Graham
Ernie Graham - CEO, Homebot
Ernie is a life-long technology entrepreneur that has been a leader at multiple startups and public companies. He took a year off from the technology world in 2001 which turned into a 10-year real estate career. He's been a top producing agent, a brokerage owner, and MLS director. In 2011, his startup SocialBios was acquired by Realtor.com where he led their consumer innovation lab to build the largest agent search experience on the web. In 2015, he co-founded Homebot to revolutionize the way Lenders and Realtors grow their businesses by empowering consumers to build wealth with the largest asset they will ever own.
Steve Polston
Steve Polston - CEO, HomeScout

Steve Polston is the Founder, President, and CEO of HomeScout / Home Buyers Marketing (HBM). He is a thought leader and innovator in the areas of real estate and mortgage technology, as well as sought-after expert in the field of lead conversion and marketing workflows integrated into consumer-facing technologies. Steve has helped shape an industry over the last 25+ years.

Steve played a key role in the development of the Home Scouting® real estate and lending platform. His vision to introduce lenders to homebuyers in the early stages of the buying cycle has made an industry-changing impact on a loan officers’ ability to generate leads and increase conversion. The introduction of the latest enterprise-level search platform, HomeScout®, builds on the legacy technology by providing consumers with 100% MLS listings for over 700 markets nationwide and continues to help redefine the role of loan officers in today’s dynamic real estate market.

Prior to founding HBM, Steve was one of the principals involved in founding ERA Real Estate, an international real estate franchise that was taken public, as well as the Chairman and CEO of ERA Mortgage.

Steve treasures time with his family and spending as much time as he can with his four grandchildren. He is also an outdoor enthusiast who enjoys hunting, fishing and private aviation. In true appreciation of his life’s successes, Steve also believes in going back and serves as the Chairman for the family foundation that serves supports the needs of those less fortunate.

Joe Puthur
Joe Puthur - President, Mortgage Coach

9 years as President at Mortgage Coach, over 17 years building mortgage software.

Joe was the founder and former CEO of Lasso Technologies, a start-up that pioneered bringing Loan Origination Software online. In 2005, Ellie Mae, acquired Lasso Technologies to create their Encompass SaaS offering. Today millions of families and tens of thousands of professionals use the Mortgage Coach suite of apps to make a confident mortgage decision.

Angela Pokrywka
Angela Pokrywka - VP Professional Development, Cherry Creek Mortgage Company
Angela Pokrywka currently serves as Vice President of Professional Development with Cherry Creek Mortgage Co., Inc. In her role, she shows Loan Officers how to leverage technology to increase sales using effective consumer facing education and communication. A certified and seasoned Coach, Change Management and PMP Project Management professional, Angela has had a diverse career in talent development, organizational effectiveness, and training. This experience has provided Angela with the ability to translate strategy and vision into actionable goals. These attributes make her the ideal moderator on embracing technology to deliver the best customer experience.